Learn about CRI Middleware
Hello, we are CRI Middleware.
What kind of company are we? What do we value? What kind of future do we envision? Allow us to briefly introduce ourselves.
We are engineers specializing in audio and video.
We transform the results of research and development in audio and video into products known as “middleware” and deliver them worldwide. Technologies we have refined in the video gaming field, such as real-time processing, are now extending into mobility, embedded systems, and e-commerce sites.
What is middleware?
Middleware is software that functions as an “intermediary” to enable smooth interaction between different software and systems.
It operates in the space between software and hardware, supporting coordination and communication.
It bridges differences in hardware and makes it possible to use the same software across multiple platforms.
Technology that abstracts hardware differences,
allowing the same software
to be used across
various platforms
A middleware brand to deliver surprise and emotion to more people
CRIWARE (pronounced “C-R-I--Ware”) is the collective name for the high-quality audio and video technologies we provide. It streamlines game and application development and improves cost efficiency. It has been adopted worldwide and is recognized for both quality and ease of use. CRIWARE bridges hardware differences and supports the broader deployment and growth of your content.
What we value
We will introduce you to the ideas that we hold important.
Research & Development
We stay abreast of the shifting trends in technology and, through ongoing research, deliver products and services that are ahead of their time. We actively pursue research and development to meet the diverse needs of our customers and the challenges facing society today. By consistently offering new technologies, we regard it as our mission to help solve the issues faced by both customers and society.
Generalization
We organize the knowledge gained through contract development and research so it can be applied across various fields. In this way, we extend the benefits of our technology to multiple industries and create opportunities for new businesses. Rather than keeping technology within the company, we aim to contribute to society through audio and video by addressing problems across industries.
Support
We believe that “solving our customers’ problems” is our mission, and we apply all of our expertise to those challenges. With a strong support system that guarantees a response within one business day, we not only resolve straightforward issues but also respond sincerely to consultations about what users are hoping to accomplish. working together to find solutions.
Our Business Style
Our business model is “B to B to C.”
Our direct customers are companies, but our goal is to provide technology that enriches the end users and society at large. Requests and expectations that arise are conveyed to us through our customers. The demands of the times give rise to new technologies, which in turn create new businesses as “licensed products” that can be used broadly.
CRIWARE (developed through our research and development) is incorporated into our customers’ apps and systems, and the resulting content is delivered to end users. We accurately identify the new requests that arise from this and reflect them in our next research and development efforts. Through this cycle of technology, we continuously enhance CRIWARE and contribute to society.
We provide customers with digital signal processing technology for audio and video, supporting the growth of their businesses and content.
We receive usage fees for our technology in the form of “license fees,” which are reinvested into the next stage of research and development.
We generalize the digital signal processing technology for audio and video that we have built over many years in the video gaming field, customizing it for other fields, and provide it accordingly. We receive usage fees for our technology from customers as “license fees.”
Future Outlook — Game Technology to Enterprise
Here is our vision for the future and the initiatives we are pursuing toward it.
We will apply the technology, know-how, and insights cultivated in the video gaming field to reinforce research and development and sales efforts in other sectors. On this solid foundation, we aim to expand our business domains and promote the growth of our entire corporate group.
